Archive for April, 2010

Who the heck is the iPad for?

Monday, April 5th, 2010 | commentary, predictions | 3 Comments

You can’t properly type on an iPad.  It’s incompatible with your other computers, your software, peripherals, utilities and habits.  It’s far less capable than a laptop which can be had for just a bit more.

After the initial rush, nobody will buy it, except for:

  1. Gadgetphiles (because it’s nifty)
  2. Anyone who was considering a Kindle.  (I mean, why bother?)
  3. Anyone who needs a living room surfing computer
  4. Anyone who travels a lot
  5. Apple-philes (who must collect ‘em all)
  6. The status conscious (you look mahvelous with it)
  7. Your parents, who will receive one as a gift from you (especially when it does video conferencing)
  8. Lucky kids of wealthy people
  9. Many who had been considering getting an inexpensive netbook.
  10. You, because you will receive one as a gift.  (And you will love it.)

So  please temper your expectations.  Except for these groups of people, nobody will buy an iPad.

The power of Apple’s reputation

Monday, April 5th, 2010 | Uncategorized | No Comments

Who else could sell $150,000,000 worth of $500 devices in one weekend to customers who hadn’t seen, touched or read reviews on it?

Legendary.

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